Give your teams the tools to present themselves so their professional appearance aligns with your luxury brand. Luxury hotel brands have the décor, public spaces and design to align with their elevated message but have not considered what their non-uniformed teams are wearing. These teams are left to figure out how to portray an elevated …
Help your teams portray a luxury appearance on a limited budget Read More »
Set your brand’s standards and expectations and give your people a reason to dress well If you’ve recently renovated, updated, or reopened your resort or hotel, you’ve likely done #allthethings. New décor, updated public spaces, room updates, new restaurants, F&B offerings, etc. You’ve likely updated your branding guidelines and shared them with your teams. And …
A dress code program in need of an update may look like the following – teams are showing up are incongruent with the décor and setting of your property, their style does not align with your visual identity and brand, and/or your teams appear dated. Let’s address each one… Teams’ styles are incongruent with …
If you’re dissatisfied with your dress code and how people are showing up, here are three reasons why. 1. You’re trying to do it yourself. As the head of human resources, marketing, the general manager or department manager, you’ve been assigned the task of updating the dress code. This is not a one task …
Three mistakes you’re making with your dress code Read More »
Don’t wait until it’s too late to consider the style of your teams as part of the experience for your guests. When is the right time to update your team’s style? It depends… If you’re a property that is in the process of remodeling, rebranding, and/or updating your image, tag lines, slogans, etc., it’s …
When is the right time to update your team’s style? Read More »
